Superhero Liner

24HR Waterproof Easy Glide Liquid-Gel Super Liner

Net Wt. 0.018 US fl. oz/0.55 ml

Biotin

Antioxidants

Collagen

Peptides

Silk

iT transforms your eyes!

Eye-Opening

Naturally Pretty

What iT is...

Developed with plastic surgeons and dermatologists, Superhero Liner gives your eyes SUPERHERO powers and instant definition in one simple stroke, and is clinically tested to be 24-hour waterproof! Whether you want to create thin, thick, or cat-eye strokes, this innovative liner pen makes it easier than ever—and features a unique IT Cosmetics Heavenly Skin brush hair tip that literally does the work for you.

Why iT's skin-loving...

Heavenly Skin hair tip is infused with anti-aging collagen, silk, peptides, niacin, and antioxidants, and won't fray like typical liner felt-tips do! Lash-enhancing peptides, collagen, biotin, and keratin, plus oil-absorbing kaolin clay!

Why iT's game-changing...

Clinically tested results!

24HR waterproof

100%

say it enhanced their eyes' natural beauty

97%

saw a full lash line

Who iT's for...

Anyone who wants a revolutionary eyeliner that's easy to use and makes an ultra-precise line; Anyone who wants to condition their lashes with lash-enhancing ingredients as they apply; Anyone who wants an eyeliner formula that's clinically tested to be 24-hour waterproof.

Link iT...

Link to Makeup: "Finish with applying our Superhero Mascara, also in waterproof!"

Link to Skincare: "Confidence in an Eye Cream is great prep step for the delicate eye area."

3 reasons you'll love it

1

Triple Black: Saturated black pigment

2

Lash Enhancing: Peptides, collagen, biotin, keratin

3

Waterproof: Clinically shown 24-hour waterproof

Demo

Step 1

Apply onto back of hand and speak to Triple Black Pigment Technology and the super-saturated black color.

Step 2

Speak to how skincare- infused Heavenly Skin brush hair works in conjunction with lash-enhancing biotin, peptides, and keratin.

Step 3

Talk about 24-hr waterproof formula and how it won't budge until you take it off.

Tips

Tip 1

Glide along the lash line for a perfect liner look every time.

Tip 2

For the perfect wing: Put your liner down, flip it, and reverse it.

Tip 3

Press liner pen into spring-loaded cap to release more product into the Heavenly Skin hair tip.