iT transforms your lashes!

Real

Results

What iT is...

Developed with plastic surgeons and dermatologists, proprietary Elastic Stretch Technology stretches the look of your lashes wider and longer, and wraps lashes in a volume-boosting, lengthening, ultra-conditioning black cape of power and color for the look of your strongest, thickest, most defined lashes.

Exclusive Elastic Stretch Technology for volume and length!

Lash-Changing Power Brush for maximum reach, lift, separation, and curl!

Super-buildable formula for custom lash-power results!

Why iT's skin-loving...

Infused with lash-loving biotin and\nhydrolyzed collagen

Elastic Stretch Technology and lash-lifting polymers take your lashes to new heights!

Why iT's game-changing...

100%
saw a fuller lash line!

96%
said lashes looked stretched!

96%
saw dramatic volume & length!

96%
saw plumper-looking lashes!

Who iT's for...
Anyone who wants to give their lashes Superhero powers! Anyone who wants a Super Black mascara formula that conditions as you coat, and is completely buildable for custom lash-power results.
Link iT...

Link to Makeup: "Brighten up the eye area with our fun and easy one-swipe Superhero Shadow Sticks so your lashes really stand out!"

Link to Skincare: "Confidence in an Eye Cream is great prep step for the delicate eye area."

3 reasons you'll love it

1

Power Brush: Long and short bristles grab every lash

2

Elastic Stretch Technology: Stretches the look of your lashes wider and longer

3

Buildable: Apply additional coats for more length and volume!

How to apply

Step 1

Starting at the root of your lashes, wiggle and sweep up and through to the tips.

Step 2

Apply additional coats for more dramatic results.

Demo

Step 1

Prior to application, speak to the Lash- Changing Power Brush. Bristles are cut at all different lengths to ensure no lash is left behind, no matter the length.

Step 2

Apply from root to tip and speak to the Elastic Stretch Technology that wraps lashes for the look of incredible volume and length.

Step 3

While applying, speak to the super-buildable formula. More coats = more volume and length!

Tips

Tip 1

For short, sparse lashes, apply from root to tip using a forward sweeping motion. Just like a crashing wave!

Tip 2

Apply on top of Tightline Mascara for added volume and length— Superhero Mascara is perfect for maximizing your lash results!

Tip 3

For even more dramatic results, apply multiple coats of Superhero Mascara. The formula is completely buildable!